Bethany Online Reputation for Doctors
When it comes to reputation management for physicians in Bethany, OR, you cannot afford to be lackadaisical. Reputation is everything, especially in the medical industry, where potential patients rely heavily on reviews and recommendations. Patients look up reviews, scroll through Facebook, LinkedIn, and other social networks to find out more about their prospective doctor. Google Maps has also made the process of reviewing healthcare clinics so much simpler. Everything boils down to one thing- what your patients say about you online. And you can either let it make or break your career.
Here’s the reality. Bethany has grown tremendously over the past decade. It’s situated in Washington County, Oregon, and is adjacent to cities like Portland, Beaverton, and Hillsboro. It is a budding community with a population of over 25,000 people, and that figure is only expected to grow. What does this mean for you? There will inevitably be more patients coming in for services. And with the increase in the number of patients, the number of reviews will surge as well. It’s clear that you need to have a solid reputation management strategy in place.
First off, you need to monitor online reviews constantly. Whether it’s Yelp, Google Reviews, or social media platforms such as Facebook and Twitter, you need to keep your eyes peeled. As a physician in Bethany or the surrounding cities, any negative review can lead to a disastrous effect on your business. You can’t afford to sit back and wait for the positive reviews to come flooding in. A smart way to handle this is by having an “alert” system for new reviews. This way, you’re notified as soon as someone leaves a review- good or bad. Once you have a system in place, you can respond to both positive and negative reviews, accordingly.
Raving reviews can boost your online reputation, and people are more likely to pursue your services as a result. By responding to positive reviews, potential patients are more likely to see that you’re engaged, responsive, and willing to go the extra mile. Remember, a potential patient may not want to leave a review, but seeing that other patients have left positive comments can instill the confidence they need to give you a call.
That being said, negative reviews can hurt you the most. You never know who’s reading the comments and what their perception of your services will be. But don’t worry; there are ways to deal with negative reviews. The key here is to respond promptly; do not let negativity sit out there for too long. Address their concerns with empathy while remaining professional. You want to show the reviewer and all potential patients reading that you’re invested in your patients' well-being, even if there are gaps that need improvement in your practice. You can also use negative reviews as an opportunity to learn and adjust your services to better fit your patients' needs.
Apart from reviews, social media plays an increasingly vital role in your online reputation. Nowadays, people turn to Instagram, Facebook, and Twitter to gain insight into the “behind the scenes” of various businesses, including healthcare practices. Patients thrive on transparency. You can use social media to your advantage and showcase the successes of your practice, information on new services offered, or even simple birthday messages to patients. Use social media to bridge the gap between you and your current patients, but also to attract new ones.
When it comes to Google Maps, it’s vital to claim your practice's location. Google Maps reviews are one of the first things people see when searching for a business, so responses need prompt handling. The very first thing a potential patient sees is your star rating, which is where our SEO expertise comes in. Your ranking can be improved based on your ratings, and our team at Veooz can help skyrocket it to the top of the list. With our knowledge and experience in the medical industry, patients in Bethany and the surrounding areas will have no trouble discovering you in their Google Maps searches.
Reputation Management is critical for any physician in Bethany, OR, or nearby cities such as Portland, Beaverton, or Hillsboro, where there’s stiff competition in the medical industry. Veooz is here to help make sure your reputation remains intact while you work hard to provide top-notch services. By monitoring and addressing reviews, engaging in social media, and improving your Google Maps ranking, your online reputation will not only survive but thrive!
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